The Twivial and the Twiplomat: feeding what matters

The web offers you a million and one ways to connect with others who share your vision for a better world, and will help you move it forward. We’re rarely living up to its potential (unless, that is, cats and their silly antics really are the solution to all our problems.)

Yet there are signs of hope: this morning’s Current featured Matthias Lüfkens, the researcher behind Twiplomacy – examining the use of Twitter by heads of state and foreign ministers to engage their colleagues and constituents in meaningful dialogue.

A couple highlights:
-Hilary’s innovative encouragement of this tool for building bridges in the US foreign relations sphere
-African heads of state having direct conversations with citizens

Which begs the question: if the world’s superpower wants to open up to online dialogue, and leaders dealing with life-or-death decisions can make time for these one-on-one dialogues, what’s your excuse?

We need other people to make big changes happen, and those people are becoming less and less hard to find. If you need a hand getting clear on why you should participate more meaningfully in spaces like Twitter, what you want to say and who you want to say it with, get in touch – we can build a plan for smart online engagement that supports your mission.